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首頁新聞中心 - 通訊辦公室新的 DHCS 品牌和標誌​​ 

新的 DHCS 品牌和標誌​​ 

尊敬的利益相關者,​​ 

As you may know, the California Department of Health Care Services (DHCS) has been working to implement several initiatives to transform Medi-Cal and improve the state’s Medi-Cal program—most notably CalAIM. These historic changes are already making a difference in the lives of Medi-Cal members. With new and improved services, this major transformation will provide Medi-Cal members with access to well-rounded care that goes beyond the doctor’s office or hospital and addresses their physical and emotional needs.​​ 

The Medi-Cal transformation aims to create a more coordinated, person-centered, and equitable health system that works for everyone, inclusive of race, ethnicity, gender identity, sexual orientation, disability, language, immigration status, where you live or your health needs. Over time, new programs and services available will help members address unmet basic needs that can impact their health, including access to housing supports and healthy meals, and provide those with long-term needs better integrated and coordinated care. Medi-Cal’s improved care management will ensure that no matter where members seek care – at the doctor or the dentist, with a social worker, or at a community center or school – they’ll be connected to the quality care they need.​​ 

為了更好地象徵這個重要時刻,我們正在更新 DHCS 的品牌,並為我們的計劃(包括 Medi-Cal)引進新的品牌。這些新的標誌和更新的視覺識別標誌將有助於傳達 DHCS 為所有加州人提供公平的高品質醫療護理的承諾,同時也與所有會員所攜帶的 Medi-Cal 福利識別卡(BIC)上的圖像相一致,該卡上顯著地展示了加州罌粟花。該設計還基於 CalHOPE 罌粟花標誌的認可性和商譽,促進一致性、認受性和增強可見性。罌粟花的中心是一顆指路星,標誌著通往希望和人人享有更健康加州的道路,而花瓣則象徵我們的計劃和倡議為實現共同目標而共同努力的力量和團結。​​ 

在這一年裡,您將看到我們的材料、網站、標誌等各方面的視覺變化。​​ 

DHCS 醫療保健服務部,醫療服務部​​ 

我們對這些更新感到非常興奮,也希望您能協助我們傳達訊息。使用我們建議的 Twitter 發文,並請在您的文章中標示 @MediCal_DHCS:​​ 

DHCS 正在改變 Medi-Cal,以確保加利福尼亞人獲得他們所需的護理來過上更健康的生活。 @MediCal_DHCS 是有關此轉型的更新以及會員提供的新和改進服務的新家園。​​ 

如果您還沒有這樣做,我們希望您在 Twitter 上關注我們的 @MediCal_DHCS 頁面,並分享、讚好和放大我們的社交媒體內容。​​ 

我們期待 DHCS 的這一新時代,並感謝大家在幫助 DHCS 為數百萬加利福尼亞人提供高質量的護理方面扮演的重要角色。​​